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Alibaba gives fallen star a fresh start to redeem himself, with mission to win hundreds of millions of new consumers overseas

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Alibaba Group Holding has designated Jiang Fan, the retail wunderkind who fell from grace because of a public scandal, to head its overseas e-commerce operations and engage a vast market outside China to fulfil the company’s long-term goal of serving 2 billion consumers worldwide.The new appointment forms part of the biggest management reshuffle at Hangzhou-based Alibaba and comes more than a year after Jiang, 36, was removed from the company’s elite partnership of 38 people in 2020, following…



Alibaba Group Holding has designated Jiang Fan, the retail wunderkind who fell from grace because of a public scandal, to head its overseas e-commerce operations and engage a vast market outside China to fulfil the company’s long-term goal of serving 2 billion consumers worldwide.The new appointment forms part of the biggest management reshuffle at Hangzhou-based Alibaba and comes more than a year after Jiang, 36, was removed from the company’s elite partnership of 38 people in 2020, following…

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