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Collectors’ Edition: Wearing The Row Is Like Being in a Secret Club

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It’s no secret that the fashion industry has inspired many to build out impressive wardrobes of designer labels. But for some fashion fanatics, only one brand will do. In Collectors’ Edition, we’ll look into why certain designers inspire obsessive collections in its fans.

What does it mean to love a brand? To be a devotee of a fashion house’s DNA, its inevitable shifts, ebbs and flows, its praises and its criticisms? For some, it’s the clout that comes with toting a particularly recognizable logo. But what if said brand has no logo? What if it doesn’t beg to be recognized by the untrained eye?




Neelam Gill Ahooja

It’s no secret that the fashion industry has inspired many to build out impressive wardrobes of designer labels. But for some fashion fanatics, only one brand will do. In Collectors’ Edition, we’ll look into why certain designers inspire obsessive collections in its fans.

What does it mean to love a brand? To be a devotee of a fashion house’s DNA, its inevitable shifts, ebbs and flows, its praises and its criticisms? For some, it’s the clout that comes with toting a particularly recognizable logo. But what if said brand has no logo? What if it doesn’t beg to be recognized by the untrained eye?

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